Shona Joy is a global brand with a clear Australian identity and signature style. Dresses for any occasion, day or night, with a hint of 70's bohemian. Shona began selling her hand painted designs at the iconic Bondi Beach and Paddington Markets in 2000. From humble beginnings, the Shona Joy brand has continued to grow and evolve. Still based in Sydney, Australia - Shona Joy is powered by a close-knit team, led by Shona and grounded by a mutual love of designing for real women and creating dresses for celebrating life in. This year, we proudly celebrate the 20th anniversary of the Shona Joy brand.